From Design to Production Phase

We used to run our own brick-n-mortar furniture store in South West London and we know the in-and-outs of the business model.
During 2015 we've decided to go all-in online, and since then we've made a much greater impact with a much smaller footprint. We've consentrated in the design and sourcing of amazing pieces of furniture and with the help of our suppliers we are gathering ranges that would sell for double the price from our high street store.
We keep strong relationships with our producers to ensure you get the best out of every penny you spent with us. Be it a single bed or full-set of a sofa range, you can be sure you are getting the best value from what you pay. We are all about offering affordable designs of high quality furniture.

"And since you've traveled so far..."

"It's only fair to make the price worth it. So what do you think of paying double the price? That will add the high-end factor you are looking for in any home furniture."
Ok, no one ever said, but we do know so many high street furniture retailers will close shop as the prices they are paying for rent and shop personnel are unbearable.
High Street Retailers need to cover that cost, and guess the only way they can do that... by adding that cost to the price tag. Not so sustainable with younger generations and their parents now choosing to buy their high ticket furniture online for their convenience, but most importantly time & money savings.

0% Fee Finance?

Yes, we have partnered with Klarna® to offer an easy way for our customers to spread their purchases into 3 monthly Slices. In this way, we help you order what you need today but not spend all your budget in one go.

Security above all

It is useful for you to know that we are hosted on the most secure eCommerce platform that exists today. Any payment method you choose to use with us, will be fully secured and guaranteed with the most resilient information standard on the net. We are currently accepting Visa, Mastercard, Paypal, Apple Pay, and Klarna. 

Other than that we use fraud detection systems to protect you and other people from having their cards being used on our site without your consent.

Direct Home Deliveries

Your orders are fulfiled direct from our Supplier's warehouses and delivery depots, bringing the costs and processing time to the minimum possible. As you can see, we have a huge amount of models ready to ship to you. We take pride in helping you get what you want as quickly as possible. Our Products ship with Express Delivery or a 2-Man Service as a standard. You do not need to worry about the delivery fees as we chose to include everything in the retail price you see listed on each product page.

Want to become an affiliate ?

We love talking about our products and showing people the way to affordable ways to upgrade their homes. What we love even better is connecting with new communities that you bring through your unique innovative platforms.
Help us to introduce our brand to your audiences and earn as you go. You can help your community and get a share of the profits every time they use your link to place a confirmed order.

We make the furniture, you make the difference ❤️

Donate your unwanted furniture to BHF

Donate your unwanted furniture, homeware and electrical items using our free collection service. With safety measures in place, donating your unwanted items couldn't be easier. Our customers donations helped raise more than £80K.
Your donated furniture and electrical items will be sold in British Heart Foundation Charity stores. Every sale will help to fund life saving science.

❶ Request a free collection by telling us about your items

❷ BHF will contact you to book in the collection - and keep you posted with any reminders and updates

❸ BHF team will arrive and carry out a Covid secure collection